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Natural Language processing – A beginner’s guide
Natural Language processing – A beginner’s guide
Natural Language processing

Lockdown has a lot of us available with free time which for some means streaming videos online. Recently, an old video resurfaced on Facebook, where a grandson had gifted his grandmother a Google Home device, and the grandmother was trying to use it for playing an Italian song. She didn’t even say the trigger word, ‘Hey Google’ correctly, and instead would say ‘Googoo’, which to be honest was hilarious.

NATURAL LANGUAGE PROCESSING IS A SUBFIELD OF ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING WHICH DEALS WITH ACTING AS AN INTELLIGENT INTERFACE BETWEEN MACHINES AND HUMANS.

Let us look at some of the functionalities that NLP can perform-

  1. Virtual Assistance – Businesses today have made a shift towards directing their focus on providing the best customer experiences that they can. And for that, they make themselves available at the service of their customers all the time.
  2. Consumer behavior insights – With the virtual world overtaking the real one, it has become difficult to analyze and figure out what is the perception of your product or how are the customers feeling about your brand through digital communications.

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