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The Reasons to Have a Website As a Start-up - Get online, grow!
If you visit the internet often to find answers to websites, you may have observed that the most frequently asked question of the online business world is "does my business startup really need a website joker stash?"
Since the advent of the World Wide Web and its convenience, fewer individuals seek services and products via yellow pages or phone books. In fact the old days of brick-and-mortar shops have long passed, being replaced with the convenient searching and clicking days. Well above 20 million shoppers use search and click to buy everything from clothes to books and food items to homes.
Google tells us that there are more than four billion websites published that make up the amazing internet. This means that almost there is a site for every person who lives on the planet. You are now considering joining the ranks by extending the count of websites over four billion.
Are you sure that "If I launch a website then they will be there?" Are you confident about it? No you cannot be! In truth nobody can be so sure of the site's traffic. To put it in plain English It's unlikely to happen unless you differentiate yourself from the crowd.
When one of my coworkers began her first business a few years ago, one of the first things I asked her to consider was "Does she really need an online presence? And, why would she require a website? I presented my friend with an assessment form to answer a few questions about the reasons the startup actually needed an online presence. The questionnaire revealed the following reasons to create a site:
- Aids in determining Business Goals
Yes, you got it right! When you are required to write the website content you're required to reexamine everything about your business. This allows you to discover key business goals you may have overlooked previously.
- Corporate Credibility
Do you find it difficult to convince one of your potential customers that yours is the authentic one? If you have a professional website, you can instantly establish trust for your business. Your website is the ultimate evidence of your company's existence.
- Exposure Increased Customers
Google informs us that over 2.5 billion individuals use the web on a daily basis for both personal and professional reasons. If you choose not to create a website, you run the risk of missing on a significant online business opportunity because these are people who purchase items or make contact with an organization via the internet.
- No Barriers to Entry
Getting traffic for your offerings and starting a business can be quite simple when you use online accessibility. With the advent of World Wide Web, there are no obstacles to entry for companies, which is not the case for a business with pure brick and mortar.
- 24/7 Online Access
When you have your business's website online you've got a new set of opportunities open to you, and you are able to manage your business at all times. Your website will always be available for your precious customers, which is not possible.
- Connect to Your Customers
With the functionality of feeds (RSS or Atom) to your site you can provide updates to your customers on a continuous on a regular basis. You can inform your site's customers with promotions, offers and new product launches, etc.
- Online Marketing Channel
The World Wide Web has equipped marketers with a effective weapon known as online marketing. With marketing on the internet available your website is able to gain more clients by employing simple and low cost marketing techniques.
- Customer Support Opportunities
With a website, you can considerably cut the cost for customer support. This can be achieved through having terms of usage, FAQs or a ticketing system on your site for dealing with customer complaints.
- E-mail for Your Domain
Isn't it more professional and easier to remember? Furthermore, there is a good chance that your email from your domain will be more popular with your customers.
- Competing with the Already existing Big Guys
With a well-thought through stunning, user-friendly, and user-friendly website you will be able to reach the huge crowd. This is very difficult otherwise using the typical brick and mortar establishments.
- Connect with other businesses as a Webmaster
If you're the owner of a company site, you can generate new customers and establish personal connections with other owners of websites. This can expose you to a whole new world of possibilities!
You are sure that you'll need an online presence for your business. But creating a website isn't enough. It is essential to ensure that your site is professional, or your chances are slim that you'll be viewed as a serious company. Most of the time, customers research online today, before making purchases. As such, it's essential to ensure that your site is trustworthy.
The reason Online Web Builders Are the Future of Website Creation?
Online website builders are very easy to use and assist you build conventional websites on a template. Do you dislike the idea of a template based website that has a set pattern and theme? Let me tell you that convention isn't something to be avoided as far as website creation is concerned.