Successful SEO optimisation can be done through two ways. These two factors play a vital role in running of Seo optimisation. On page and off page factors are the wheels that run the vehicle of SEO.
We have already discussed On page factors. Let’s concentrate on off page factors this time.

Off page optimisation is defined as the technique which helps the website to improve its ranking on the search engine results page. These factors functions outside the boundaries of the web pages.These ranking factors are not directly controlled by the publisher. Off-page optimisation basically deals in link building for SEO.
Off page SEO is a long term and time consuming process.It includes acquiring backlinks to your webpage from the authority sites, Social media and Social bookmarking. Off page factors work in the background to improve the search rankings