But, even after many successful runs on limited-edition collab styles, HOKA remains loyal to the long-distance joggers who first put the brand on the map. Colorado-based Hayley Cashdollar, who has completed eight marathons, two ultramarathons, and typically runs at least an hour every day and several hours on weekends, says, I first heard about HOKAs years ago when one of my friends was having trouble with her feet and high-impact HIIT classes. She found HOKA and loved them...so I also took the plunge and found they were perfect for my recovery runs on the day after long runs. They were like running on Golden Goose Sale clouds and were noticeably more comfortable on my feet. I'm not looking for that type of comfort on all of my runs, but it has a time and place and HOKAs are a great recovery tool for me personally. When I asked if she's noticed how HOKAs have been embraced by style folks, she observes, With sneakers, in general, being so popular, it feels inevitable that something as unique as the big sole on the HOKA would capture the attention of non-runners.
The interaction alludes to the first time the purple sequin Baguette bag made an appearance on Sex And The City, in a scene from Season 3, when Bradshaw gets robbed and corrects the mugger, saying It's a Baguette. Three years after the commercial aired, photos of Parker wearing the same bag in the show's reboot And Just Like That made rounds on the internet, prompting Fendi to re-launch it once again. The current iteration of the style is selling for a whopping 4,300. For those unfamiliar with this point in time, from 2007 to 2012, let us walk you down memory lane. Known on Tumblr as 'twee', the indie-adjacent aesthetic was defined by a love of quirky movies, music and fashion - the likes of Juno, Kate Nash and Peter Pan collars. Commodifying the idea of the hot nerd, twee was all about girls in big glasses, riding pastel-colored bikes and being adorkable. I believe that a lot of us suffer from dating blindspots, which are patterns of behavior or ways of thinking that hold us back from finding love, explains Ury. So, you could go on 50 first dates and not change your pattern. To Ury, it isn't just a numbers game. Alana, Este, and Danielle Haim of Haim, the Grammy-nominated California-cool girl rock trio, may have the hit song Summer Girl under their belt, but make no mistake the band lives for fall. For the sisters, the season is synonymous with spontaneous drives up Golden Goose Shoes the Pacific Coast Highway, Joni Mitchell on repeat, and haunted hay rides. Lucky for us, Haim also sources autumnal inspiration for new music.
