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At times, it is very difficult to let people know about the good or service you have, on offer. This is especially if you your target customers belong to a nation, which has a population of 1.21 billion. It is the second largest market in the world. On the other hand, the world of advertising has also gone forward in leaps and bounds. Therefore, with the help of today's technology there are various ways to advertise your product. The best as well as the newest process is to use Google Adwords. The biggest advantage with Google Adwords is that the advertisement of your product would be displayed only to people who indicate interest in associated products or that particular product.