There is a saying that, "the actual secret to success is not hard work, but enthusiasm." And this statement is proved by none other than India's famous personality Pervaiz Alam.
Pervaiz Alam is one of the biggest names in the Journalism industry. He worked as a Senior Broadcast Journalist at the BBC World (It is a news media television) for and was Channel's London-based producer of various television programs such as the Bollywood Bosses, Question Time India, Bollywood Inc., India Business Report, HARD talk India, Face to Face, etc.
Pervaiz Alam began his radio career with All India Radio as a Programme Executive in New Delhi, India where he obtained awards for producing acclaimed radio documentaries. Succeeding, he went on to enter the BBC World Hindi Service, Bush House in London, where he further produced programs such as current affairs, literature, and culture.
He has additionally produced unique and special programs based on his particular and very long exclusive interviews with musicians (artists) such as Lata Mangeshkar, Pandit Ravi Shankar, Ghulam Ali, Mehdi Hasan, and Abida Perveen.
A professional man with multiple designations
He is a professional man with multiple designations such as a Producer, Writer, Journalist, and respectful broadcaster. Pervaiz Alam is a professor and dean. You would be surprised to know that before joining BBC World (News Channel Television), he also worked with the BBC World Service (Radio Manzil) as a producer and senior producer in the Urdu and Hindi Services at none other than Bush House in London, UK.
Pervaiz Alam has also reported from Jerusalem, Amman, Berlin, Dubai, Prague, and Budapest.
Even though just before launching Cineink, he also worked at the School of Journalism and Mass Communication (SJMC), from the university - Apeejay Stya University based in Gurgaon, as Professor and Dean for almost five years (2012-2017).
Man with multiple awards
He was awarded the immensely popular BBC radio drama series in Hindi which is known as Life Gulmohar Style. An award-winning director of the series, which dealt with gender problems and serious social issues like sex-selective, equality, racism, abortion, health issues, reproductive health, violence, and much more issues that were broadcast by more than 15 FM Networks across India and outside India as well.
Founder of Cineink
After so many awards and success in the Journalism industry, he started his own business named Cineink. Cineink is nothing a medium committed to bringing you enlightening radio, communications, and television programming in pure Hindi language, Urdu language, or shall we say ‘Hindustani’ style. Despite this, there will also be programs in English, in which most of them are to be presented and produced by some of the famous personalities and best-known broadcasters of international height and eminence.
He has currently moved to London, UK. From there, they are better placed to reach the entire South Asian diaspora expertise and speak about problems and subjects that might be deemed too controversial to be considered in the traditional media period.
Ø He is a talented Director of more than 20 radio plays at the BBC World Hindi Service. He has also written two stage plays named, SAFAR & ZAHOOR KA HOTAL.
Ø The first play SAFAR was performed at Linbury Theatre, Westend London, and in several British cities, including Edinburgh and Birmingham.
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