Whileneighbourhood stores in locality may be tiny and operate on a fraction of thebudgets of their big-name competitors, the hole-in-the-wall stores serve theiraudience, can provide almost anything, and offer same-day delivery.
The pandemic hasemphasised the advantages of personal contact and now e-commerce companies wantto be more involved than compete with kiranas.
Becausetraditionally, Indians have always preferred to buy their groceries on a dailybasis, keeping them fresh and minimising the need for storage, people in Indiaprefer to shop this way. Kiranas provide remarkable ease; placing an orderrequires only a phone call, a slip of paper, or even a yell as the consumerwalks by on the street. The shopkeepers create a personal relationship withtheir customers, who live close, and become fully acquainted with their needs,skillfully supplying their supplies in a tiny space.
Kirana businesseshave experienced tough competition in recent years from retail behemoths ande-commerce platforms like Amazon and Bigbasket. However, the coronavirusepidemic has emphasised their significance and highlighted their distinctadvantages. However, with advantages come disadvantages as well. As Indianshoppers are accustomed to buying at neighbourhood stores. With a few otherconsiderations in mind, such as speedy delivery, easy replacements, and, notleast, the opportunity to negotiate cheaper costs through bargains, we mainlyperceive indian markets.
Kirana storesare classified as the world's largest unorganised sector. And to remaincompetitive, they are pursuing innovative initiatives like as the usage ofWhatsapp for business, which has shown to be an effective tool for showcasinggrocery catalogues. Nevertheless, when the orders begin to flood in, these messed-upapplications will be unable to keep up with the demand.
By embracing thecontactless payment revolution and collaborating with Orderhood android apparound the clock, the neighbourhood shops are able to offer delivery at a ratethat no e-commerce site can match.
Orderhood is aone-of-a-kind app that enables small businesses such as neighbourhood storesand Kirana shops to get online andservice customers better than ever before. Orderhood is free to use. Kirana stores in semi-urban and ruralareas have remained an unregulated method of procuring goods and services.End-user consumers should not overlook the importance of the unmistakable trustfactor.
Neighbourhoodstores can achieve success by implementing a structured life-cycle for theirproducts with the Orderhood android application. Thus, shops will be able toaccept orders directly through the app and distribute the items and commoditiesstraight from their facility. Additionally, the customer can directly pay thestorekeeper using any of the payment mechanisms available, as orderhood willnot take money from end customers or from any other shops.
Orderhood isdesigned to take advantage of the fact that they currently shop at their local stores and, as a result, arefamiliar with the products that are available. In a similar fashion, storeowners are familiar with their potential customers and their demand. Even if aproduct is not currently available, the interactive chat system and processassist in adjusting the order for fulfilment purposes.
Customers trustthose with whom they have a personal relationship. They have trusted their local stores for years, so they stickwith them. Pleasant interaction, quick access, free guidance, and return ofdefective products are just a few of the reasons.
Online shoppingreached a crescendo with e-commerce and everything is as simple as one clickaway. However, at what cost? There are various unaddressed expenses. One is alack of trust, because unscrupulous resellers frequently try to sell subpar thingsthat you believe are unworthy.
Two,you won't be able to see the merchandise before you pay and place your order.Orderhood's mission is to support local business by integrating the kirana stores into a smart internetapplication that is easy to use. The consumer will continue to place an orderwith local shop owners they know andtrust, pay directly to them, and have the purchase delivere
