During the later part of the first decade in 2008s & 2010, the birth of social media and massive proliferation of the email and other forms of communication channels, businesses started to use the power of internet to reach the people at a relatively lower cost.
During the later part of the first decade in 2008s &2010, the birth of social media and massive proliferation of the email andother forms of communication channels, businesses started to use the power ofinternet to reach the people at a relatively lower cost Decision makers email list. This period of timewas called as the time of “e-marketing”. However, in the next 5 years, digitalmarketing has grown to a very large extend and today digital marketing is theubiquitous marketing technique. Any company that fails to exploit the digitalchannel will end up behind all its competitors and simply go out of business.
