It is Google’s recent update to its search algorithms. Launched on 21st April, 2015, the new update – dubbed as Mobilegeddon – enables Google to actively seek out sites that do not display well across devices and resolutions, and penalize them.
What was the need for this update?
Studies after studies are suggesting that people are increasingly interacting with the web through their smart phones and tablets. To thrive in mobile search, Google has to show sites that look good across mobile devices and offer great user experience. So it did not have any other option but to force website owners and designers to get their sites optimized for mobile or to go home.
What was the need for this update?
Studies after studies are suggesting that people are increasingly interacting with the web through their smart phones and tablets. To thrive in mobile search, Google has to show sites that look good across mobile devices and offer great user experience. So it did not have any other option but to force website owners and designers to get their sites optimized for mobile or to go home.
