Selling by the kilo - what you need to know
"Stationery is 7.8 yuan per kilogram!" "Car is 20 yuan per kilogram!" If you are used to seeing vegetables, fruits and other products that are priced by kilograms, when you see a store with such a sign when you go shopping, will you stop? In recent years, products are sold by the kilogram, and their novel and unique sales methods are quietly occupying the market. Such a simple sign, there is actually a lot of knowledge in it.
Why does the sale of kilograms attract people's attention?
With the advancement of science and technology and the further maturity of the industrial chain, there are countless similar products available on the market, and the types are more and more abundant, so the service life of the products is shortened. Now people's lifestyle is getting closer and closer to the "monthly throw". Faced with some items that need to be replaced frequently, consumers' primary consideration has gradually turned to low prices and high cost performance. For example, the children in the family watched Ultraman's cartoons today, wanted Ultraman, and watched Armored Warriors tomorrow, and they came up with the idea of a new toy. The sale method of selling in kilograms has thus caught the attention of the public, attracting consumers in a very attractive way: while taking into account the low price, it also has a relatively rich variety, allowing people to buy at low prices. to a good product.
Is it feasible to sell weight in kilograms without heavy price?
As a Xiaodong who has experienced this kind of sales method, he shook his head at the sale of kilograms. The toys he bought in the live broadcast room on kilograms received some defective goods, which greatly disappointed him. For those who sell by kilograms, they understand that the price they spend on the product is lower than the market price, and their expectations are relatively low. They can accept the product with some small defects, but if the received goods are defective, some Garbage is definitely unacceptable.
From the perspective of consumers, shopping is originally a happy thing, and spending too much time and energy in the process of identification and selection is undoubtedly putting the cart before the horse. So the answer is undoubtedly no.
On the sale of kilograms, the quality must also be guaranteed
After experiencing the epidemic, people have realized the importance of increasing income and reducing expenditure, and began to look for products that are more suitable for them and more cost-effective, and reject consumerism. It is also in this context that consumers consider cost performance and practicality, and the sales method such as kilogram sales can have its place. But if consumers spend money on defective products, such sales will not last long.
So in reality, will there be a way to harvest high-quality and cheap products even in terms of kilograms, and there is a perfect after-sales system? The answer is yes. With the gradual maturity of the sales model of wholesale sales, a batch of high-quality sellers has also been favored by many consumers. Taking wholesale jewelry as an
example, https://www.jewelrykg.com， is a typical website for jewelry wholesale. Jewelrykg ，sold in kilograms is packaged independently, with a wide variety of products, diverse styles, and a complete after-sales system.
