Some emails tend to miss the target's attention. That is, emails may end up in the spam folder. A WordPress mail log with Simple Mail Transfer Protocol(SMTP) settings will ensure mails are delivered and that you will monitor the progress. They say information is power. In this case, it couldn't be much truer.
Why use a WordPress email log?
As stated above, you need to keep track of your email and secure conversions. A WordPress mail log allows you to:
- Not only does it tell you if the email was sent, but it also shows delivery status.
- It also allows you to track the vital emails
- It has the export feature, which gives you the power to compare email logs on different sites.
- Viewing and deleting logged emails
By default, WordPress uses the PHP framework in the WordPress mail log. However, PHP is not the most reliable when it comes to mail delivery. Most times, it would not end up on the primary mail of the recipient. This would be counterproductive as the goal is delivery and potential conversion. SMTP saves you from guessing to knowing the email ended up in the right place.
How to setup WordPress SMTP
WordPress SMTP is a protocol that governs how emails are sent in WordPress. Among its advantages is giving control and updated information on emails you've sent. Here are steps to set it up:
- First, you need to download and install WP Mail SMTP. Open it, and on the dashboard, click on settings, then email.
- Next is setting mailer details. With a WordPress mail log, you can choose from several mailers. From the list, choose Other SMTP.you can change it later.
- Next, choose which email feature you want to enable. Return-Path option should be checked.
- Make sure you know the SMTP port and host. Enter this information in the settings. Contact your WordPress email host if you require help.
- In the setting page, add encryption and authentication. Use your SMTP login details when asked. This will secure your certificates.
- Confirm all the details in the settings and save. This is the final stage of the WordPress mail log setup.
- At this point, your WordPress mail log is set. Next is testing if it works, then you can view email logs as you please.
Conclusion
Emails have been underestimated in marketing. It plays a major role in digital marketing. Setting up a WordPress mail log for your site will help you manage anything email. At the end of the day, you will save time and resources with assured mail delivery. Setting up a WordPress mail log is easy. With the guide above, you will be on your way to success.
